Wednesday, 28 September 2011

Astraea's No Greek Myth This Year...

Greek Mythology personifies 'Astraea' as the symbol of innocence and purity, much like her mother, wife of Zeus. However, the 21st Century's Astraea couldn't be more opposite if she tried - or maybe that's the point?

This native Californian is by no means 'innocent as her catchy lyrics and up-front attitude tells us what she's all about. This 'Dirty Blonde' is a care-free, die-hard California girl - as Katy Perry would say. Lucky for us Face Fashionology has been given the privilege to introduce this up-and-coming singer to the British fashion world.

She is a fashion forward artist, fit to turn heads and push boundaries with her music and in fashion.

The San Diego native has transformed from her choir-girl roots to make her mark on the music scene with her March debut, 'Dirty Blonde'

The rest of her EP follows suit with her music depicting the California lifestyle that she's grown accustomed too. Partying and gettin tipsy – perhaps not exactly the type of role model youd want children to aspire to but she looks pretty damn good doing it and hey... what's life without a little fun?  Astraea certainly knows how to get the party started.

'I Date Losers..' is one of the most relatable songs on her EP and I'm sure every single fashionologist out there has had their share of losers.. 

But there's more to this girl than a few good songs. After being handpicked, Astraea is now the face of Dirty Blonde Cocktails, a new line of premium champagne cocktails that will be carried in over 800 Target stores and BevMo locations throughout the U.S.

Having just hit the scene in the last few months, Astraea isnt waiting in the wings. She's out there, making a splash - so to speak. Her energy and raw appeal has recently brought down the house at V-Live in Chicago performing to a packed house of over 2k. Shes performed at venues in Hollywood and San Diego, CA and fully intends on riding this train as she has more performances slated in the near future.

This girl is going places and shes going fast.

Much love;

Thursday, 22 September 2011

'Energy'; Anthropologie

Renowned for their quirky designs and vintage-inspired aesthetic, Anthroplogie's latest collection didn't stray far from the pack and certainly didn't disappoint!
This season saw a combination of cashmere knits in quirky prints, with fine silk blouse and skirts and all beautifully captured by up-and-coming photographer Clare Jackson..

Jackson's interesting approach to capturing the essence of natures 'energy' provides a whole new lease of life for this collection. Talk about DIY.. Using the combination of a failed attempt at obtaining fire flies?,  twinkling fairy lights and a little initiative, Jackson's interpretation is the quirky frame that complements such quirky clothing and I had the privilege of being a part of it..

Standing in the back garden of a period house somewhere in Kent, I couldn't have dreamt a more idyllic location for a shoot influenced by nature's energy... The grand willow tree swaying in the remnants of the hurricanes winds. The slow hum of the water rushing downstream. The smell of rural quaintness being lifted from the flowers (I dont think that's a word - but it is now). Not to mention the amazing set of clothes hanging in the little outhouse, all waiting to be styled by the innovative Saz Thomas...

There's just something I found so elegant yet unique about the combination of the silk flesh blouse and maxi skirt. If it weren't for the annoyingly justifiable price tags, I could easily see the majority of that collection being very welcomed by the rest of Fashionologist's wardrobe.


Ho Hum.. To the local charity shops, I say!

Much love;

Photography: Clare Jackson (
Stylist: Sarah Thomas
Models: Lauren Franklin (Zone-Models)
             Sarah Thomas (Zone-Models)

Wednesday, 21 September 2011


As you all know, Im not a huge fan of the designers - purely because their (sometimes) innovative designs are either copied (poorly) and flood the highstreet.. so everything, everywhere looks the same. Or they (the big ones), themselves, just copy the past.. and then there really is nothing new! Dont get me wrong, I am loving this whole beatnik 60's look but again, its been done.. its not new.

That is one thing that really gets my fashion blood boiling about the 21st Century... the designer rarely invent something new, they just purely re-invent, and re-copy.

Rant over.

However, I must admit.. trawling through the many same-o collections of the many same-o designer (in the hope that there were some new, fresh blood that hadn't been tainted with the money-making mentality of the majority of designers out there.. and actually still loved fashion for the pure creativity of it all) I did manage to find a few highlights...

So here's Fashionologist's Favourites from LFW S/S '12;

House of Holland

This collection from Henry Holland sees 1980's tomboy clash with pretty punk in the country? The highlight of tartan checks, and cow-like print make a hugh juxtaposition to the mesh inserts and multiple zips of the 'punk' aesthetic. It was in the blend of snakeskin, washed-out denim and (my wardrobe favourite) collared shirts (and the interesting colour palette) that encouraged my love for this collection. The clash of all aesthetics is inspiring for any fashionologist .. and who knew cow-print could be so flattering!?

Meadham Kirchhoff

The fun and frilly pantomime collection of Meadham Kirchhoff was a complete chaos of colours, patterns and fabrics... You'd definitely be fit for a child's tea party with this one! I guess thats what I like about this.. takes me back to my childhood of playing tea party with my teddies! The kitsch pinafore dresses featuring fun cartoons characters among the love heart prints were the key pieces of child's play inspiration whilst the structures dresses and playsuits of heavy embroidery added the decadent quality to the collection. Looks a bit like Marie Antoinette on crack! And as if the collection itself wasn't chaotic enough... Ribbons and streamers cascaded from the ceiling as doll-like models marched around a Can Can dancing troupe of Courtney Love look-a-likes, under a tower of candy coloured balloons. 

And last but not least...


Contrary to popular belief, this collection isn't the product of a 'Black Swan' obsession and draws inspirations from  the Slimbridge Wildfowl & Wetlands Trust (wetland grounds that are home to swans, geese and flamingos). But in all fairness, who gives a duck where the inspiration came from.. Im just glad it did. This collection is dramatic and powerful.. as the floor-sweeping gowns and luxurious feather headdresses sashayed down the catwalk to the haunting classical soundtrack. From the blown-out silks print gowns to the ostrich feather trimmed cocktail dresses, decadence and luxury were in abundance with this collection. What makes this collection such a favourite for Fashionologist is that it didn't 'fit' neatly with the overriding trends of the LFW catwalks, Giles is showing a little of the individuality I have been craving.. its just a damn shame none of it is commercially wearable.. but hey, isn't that the whole fun of style?

Much love;

Monday, 19 September 2011

Autumn Asos...

With ASOS offering 20% off their latest Autumn additions, how can a girl refuse..
Heres a little Fashionology inspiration to get your Autumn wish list started.. and with the discount; it may not have to be a wish for very long...
Asos 20% Off
Much love;

Saturday, 10 September 2011

Girl Crush: Emma Watson

Ever since she bagged the infamous Gold on the cover of Vogue back in December last year, this little Hollywood starlet is proving to be more than a red carpet one hit wonder as she's transformed from the nerdy depiction of Harry Potter's Hermione. In all fairness, she's been rocking her new found persona pre Vogue cover but it was the shocking metamorphosis from 'pretty girl' to 'fashion dare-devil' that fueled my now hysterical girl crush

Not only is she a sensational actress, a walking brainbox (Oxford's one lucky place) and the depiction of a good celebrity role model (thanks to her retaining the dignity that the majority of her era of starlets have left at home along with their underwear).. she's now proving herself as a true style source;

Boy does that girl know how to pull off a mac.
Girl Crush...
You can channel Watson's 70's mod-rocker with these gold shimmer trousers from Zara - pair with a quirky jumper, black suede pumps and that cheeky vintage find of a hat and you've got the perfect combination of starlet inspiration and Fashionologist's twist.

Any girl that can bag the Face of Burberry AND a rockstar boyfriend, all in one year, has definitely got the power to turn even the most strong-willed girl; and fashionologist is one of them.

Much love;

Wednesday, 7 September 2011

Back To School Blues;

Its that time again.
The remnants of whatever 'Summer' England can give us are all that anyone is holding to as the onset of September brings with it everyones return to normality. (And Im not just talking about the 'young ones', all those London commuters are back to enduring those infamous traffic queues too.. Shout out to Mother Franko)

For me, today I joined the entire student cohort in returning to School, to my final year of Sixth Form. You all know what I'm talking about when I explain the intense struggle it was to drag myself out of bed this morning, when, for the past 6 weeks, your eyes hadn't witness anything earlier than the 10 o'clock Sun. 

Among the new books; new pens; new timetable, lies the return to normality as, after a mere 5 minutes, the frolicking adventures of the Summer seem like a distant lifetime away. Well, for any of you fashionologist's out there, you know that the cure to those Back to school blues lies in the perfect outfit to make you feel like you can take whatever backwards teacher or daunting timetable that get thrown at you, on that first day back.

Blouse - Zara
Trousers - Topshop
Hat - Vintage
Glasses - Specsavers
Boots - Henry Holland

My combination of my old faithfuls and new additions was the perfect antidote to that feeling of stepping through those 'Student Entrance' doors this morning, with the blur of new students, old friends, the teachers (including the ones I secretly hoped had endured a 'mysterious' accident this Summer rendering them unable to teach this year) and the smell of the coming final year in the air...

It's amazing that a simple concoction of cotton, satin and a little leather can prove to be just what 'the doctor ordered' to start the year off with a bang.

Good luck to all starting back today, or even yesterday, and if it's your final year, I hope your little concoction was the perfect start to a good year.

Final words;
IB; eat my dust... 40 points? You just watch.

Much love;

Friday, 2 September 2011

'Miss Real' is All Grown Up.

Previews of the new capsule collection of Miss Real's sister label Real Women has seen the young quirky brand, that has graced the concession floors of Top Shop Basement, New Look and Dunner (Ireland) develop into the sophisticated, elegant women that she is. With their design emphasis being more 'investment' focused, the label has ditched its cotton sateens and polyester drapes for Shantoon silks and weighted crepes.

Although still in it's development stages and therefore not available to buy for sometime, FaceFashionology has got a sneak preview of the up-and-coming collection (see above)

With many high street brands venturing away from the disposable fashion market, as no one can compete with Primark nowadays, the interest in  investment, statement pieces is slowly becoming the forefront of today's fashion. And I think Real Women has got a winner with that one. Their 'deeper than dark' emphasis on black provides the perfect platform for the new 'LBD' interpretation and with that asymetric beaded neckline and graduated hem line (of the last picture dress) you cant get much more 'statement'ed, can you?

This new direction of the Miss Real label is definitley one to watch.

Much love;

Miss Real
Real Clothing LTD.